Located in the heart of southeastern Michigan, with easy access to most major Detroit-area expressways, Southfield offers both a cosmopolitan, culturally diverse residential population and a thriving international business community.
The City of Southfield wanted to focus primarily on the business providing residents and visitors that are traveling to and through the city. Therefore, the app provides information for the high visibility businesses and venues in the Metropolitan Detriot area. With its highway sign design, users can easily find where to eat, stay, play, shop as well as services, events, and media provided in the city. The city has additional plans to continuely update the app with new information and features.