BBQ North Carolina

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CLIENT: Our State Magazine

In 2015, Our State began to reenvision their Travel North Carolina app into something that fit more into a niche market.  Barbecue is quite a staple when it comes to dining in the state of North Carolina. Our State wanted to cater to this important part of their state's heritage and history. Therefore, they made the decision to change their visitor's guide app into the states only barbecue app.  This app breaks down every barbecue restaurant in the state from award winners to those featured in the magazine and more.  Users can submit new restaurants that might be missing from Our State's list and learn more about the four different styles.  There are event listings of all the different barbecue events from tastings, cookoffs and more.